Sunday, April 26, 2020

Paige Turner free essay sample

Number of weeks that Paige has to promote the book 5. Number of books 6. Advance 7. Number of countries where the book will be sold 8. Number of book clubs that will adopt the book What is your BATNA? Reservation Price? Target? Find another publisher that is as good as Bestbooks Reservation price: 10100 Target: 17600 What are your sources of power? ? Find another publisher that is as good as Bestbooks. Another publisher, Barney’s book provides good offer to Mr. Turner. ? Paige is a best-selling author and many people would like to buy, Bestbooks could earn more money. ? Paige is a best-selling author, and if he signs contract with Bestbooks, he will remain the Bestbooks’ reputation in publishing. What specific issues are most important to your opponent? Prioritize in order of importance) 1. Number of books 2. Number of book clubs that will adopt the book 3. Number of countries where the book will be sold 4. Royalties 5. Contract signing bonus 6. We will write a custom essay sample on Paige Turner or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Advance 7. Number of prints runs for the book. Number of weeks that Paige has to promote the book What is your opponent’s BATNA? Reservation Price? Target? BATNA: Find another author who is as good as Paige Turner Reservation price: 11000 Target: 17000 What are your opponent’s sources of power? Find another author who is as good as Paige Turner. ? Have a long history of publishing and have a good reputation. ? Bestbooks is in charge of many book clubs, which will affect the adoption of new books written by Paige. What is your opening move/first strategy? What are the tactics you will be using? I am the representative of Mr. Turner. Since Mr. Turner is careful about changing publishers, that’s why I am here to represent him to discuss several aspects with you before signing a contract. It seems like two different parties have different priorities in order of importance, I’ll try to get as many points as I can in the most important ones from my side which might be not that important in Bestbooks’ side. What are some framing/persuading/talking points based on your interests and power? A good offer provided by another publisher-Barney’s book Best-selling books Mr. Turner wrote Mr. Turner could remain the good reputation for Bestbooks Since books wrote by Mr. Turner is popular worldwide, it can help Bestbooks to explore the international market.

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